Leadership Innovation Hall

Welcome to the Leadership Innovation Hall at Jan Lersont—a dedicated space where transformation meets intention, and every accomplishment echoes our commitment to shaping beauty with purpose. This hall is more than a tribute to great ideas — it’s a reflection of who we are becoming, guided by vision, empathy, and enduring excellence.

Founded by Torveth Esthoven, Jan Lersont was born from a belief that innovation in beauty shouldn’t just react to trends — it should shape them with integrity. Located in the heart of Allen, Oklahoma, our small but driven team designs solutions that meet real beauty needs while honoring self-expression and self-care as daily rituals. From curated makeup inspirations and skin care regimen insights to practical everyday beauty hacks, we aim to empower people not just to look beautiful — but to feel deeply well.

Purpose of the Hall

The Leadership Innovation Hall exists to spotlight the people, practices, and principles that continue to elevate our work. Here, we document breakthroughs, celebrate thoughtful risks, and learn from the decisions that didn’t go as planned. This isn’t a gallery of perfection — it’s a working tribute to progress, composure, and courage in beauty leadership.

We created this space as a mirror of our mission: to approach beauty with clarity and conviction, grounded in listening and learning. Whether through bold product development, consistent community care, or the everyday leadership exhibited by our team, innovation here isn’t noise — it’s direction.

Our Leadership Commitments

Our innovation isn’t performative; it’s principle-driven. The following commitments form the guideposts of leadership across every discipline at Jan Lersont:

Intentional Impact: We don’t chase trends for attention. We adopt practices and ideas that support confidence, care, and healthy habits.
Integrity in All Layers: From the core formula of a serum to the tone in a customer reply, every touchpoint is designed to reflect trust and honesty.
Routine Reassessment: We pause to ask, “What are we doing — and why?” Innovation includes learning when to refine, restart, or release.
Resilience with Calm: Progress requires mistakes. We lead through moments of challenge with clarity, not chaos.
Collaborative Vision: We innovate across teams, always knowing that a lasting idea never arrives alone.

Celebrating Visible and Invisible Work

Innovation often shows up quietly — in a reformulated cleanser, a clarified label, a rewritten policy that recognizes overlooked needs. Our hall honors these subtle forms of leadership, just as much as we recognize the forefront thinkers. Jan Lersont values the minds behind the milestones and the hands behind the harmony—the copywriter shifting narrative tone for inclusivity, the chemist reducing unnecessary compounds, the community manager fine-tuning accessibility with quiet precision.

We believe that leadership doesn’t need to be loud; it must only be lasting. And right action, not reaction, is where our deepest work happens.

Evidence of Innovation in Practice

To maintain calm momentum means we constantly evolve while staying aligned with what matters. Here are a few of the ways innovation has shaped recent directions at Jan Lersont:

Clarified Communication: Our beauty content now reflects layered skin types, broadening representation of real skincare journeys.
Simplified Skincare: Streamlined product lines now focus on essential, validated ingredients instead of seasonal cycles or performative luxury.
Mindful Beauty Hacks: Our editorial has shifted to highlight time-preserving tricks with wellness in mind—not pressure in disguise.

As we move forward, our leaders revisit their assumptions, update their metrics, and remove what no longer serves. Innovation at Jan Lersont looks less like disruption and more like sustained, sustainable improvement.

Voices that Shape the Hall

The Leadership Innovation Hall is not a solo act. It captures voices across Jan Lersont who have challenged norms gently but firmly, asking questions that center the customer and the mission above personal acclaim. Their contributions remind us that there is serenity in steady stewardship — and ambition in restraint. These stories live as reminders of our shared responsibility and the beauty of brave steadiness.

Founder’s Vision in Focus

At the heart of Jan Lersont is our founder, Torveth Esthoven, whose commitment to dignified resilience continues to guide our growth. Torveth doesn’t view beauty as a race to be first but as a responsibility to serve wisely. This hall reflects his pursuit of leadership as a posture of calm, collaborative care — not just a title or result. Every sermon in color and serum in formulation begins with the same question: “Is this kind?”

Exploring More

For a wider lens on our editorial voice, product thinking, and everyday practicality, we invite you to explore the heart of Jan Lersont. Visit Jan Lersont homepage to uncover more about our journey in beauty, meaning, and modern care.

Where We Are

You’ll find us grounded in Allen, Oklahoma — at 692 Dovetail Estates, Allen, OK 74825, United States. From here, our team works with intention and enthusiasm to serve a broader world. Every product and story we craft reflects the calm clarity of our roots and the expansive diversity of our vision.

Open Monday to Friday, 9 AM–5 PM CST
Phone: +1 580-857-9320
Email: [email protected]

A Shared Path Forward

Innovation doesn’t live in declarations — it lives in decisions, big and small. This hall exists to honor tomorrow’s leaders by showing that a quiet, committed approach to change is not only powerful — it’s essential. Thank you for visiting the Leadership Innovation Hall. May it inspire in you, as it does for us, a deeper calm in the pursuit of meaningful beauty.